A new media category · Playable news
You don’t read the news here. You live it.
Newsgamer turns current events into interactive, choice-driven games. Step into the decision-maker’s chair. Make the call. See what happens.
A blockade threatens 20% of the world’s oil. Your first move as Secretary of State?
of Gen Z strongly agree that democracy is the best system of government.
Source to verify before publishingof young Americans don’t follow political news at all.
Source to verify before publishingof Gen Z play video games weekly. It’s their top entertainment choice.
Source to verify before publishingThey haven’t stopped caring. They’ve stopped being met where they are. We meet them there.
The format
Articles inform. Videos illustrate. Podcasts narrate.
Newsgames immerse.
Newsgamer is a new media category — not an add-on to journalism, but a new way to experience current events. For the first time, the audience isn’t a spectator. You are a participant. You make the decisions. You face the consequences.
How it works
How a Newsgamer story works
Read the briefing
A real situation, distilled into a playable scenario.
Hear from your advisors
AI-generated experts with competing viewpoints lay out your options. Your diplomatic advisor says one thing. Your economic advisor says the opposite. Who do you trust?
Make choices
Every decision moves sliders — economy, popularity, security, diplomacy. Watch the consequences unfold.
Compare
See how the crowd decided. Discover what actually happened in the real world.
You are a…
Three people land on this page.
Decisions & consequences
Short, choice-driven stories on the news that actually matters to you. No doom-scroll. No lectures. Just decisions and consequences.
Play now →Newsroom · educator · NGO · researcher
A no-code editor and AI-assisted creation tools that turn any issue into a playable story. Fact-checked. Ready in hours, not weeks.
A new media category
Built on a responsible-AI moat, with a dual-entity structure that unlocks commercial revenue and grant funding from day one.
Request the deckWhere we’ve been so far
Proof, not promises.
- Built our MVP with support from the Google News Initiative and Columbia Startup Lab.
- Featured in the Financial Times as a pioneer of interactive, playable news.
- Piloted with newsrooms, think tanks and at major international conferences.
- Tested at scale during the 2024 US election, reaching young voters across battleground states with Gen Z-optimised creatives on Meta and Snapchat.